[ref. e85527021] Brand Manager (m/w/d)

For our headquarters in Stans/Tyrol, we are looking for a new and dedicated member of our Marketing team:

BRAND MANAGER (m/w/d)

All Export markets (GER, IT, US, CAN etc.)

Responsibilities:

• Responsibility for the development and implementation of the marketing strategy for our products in all our export markets (thereof Germany, Italy, Cheque Republic, US, Canada etc.), taking into account the brand image goals as well as sales and profitability targets
• Marketing budget responsibility for the respective export markets with marketing budget investments
• Conception, handling and implementation of communication and promotional initiatives to drive sell-out (e.g., tastings, samplings, couponings, etc.) and development of PoS materials (e.g., recipe booklets, crowners or other communication materials)
• Management of the Instagram channels (e.g., darbo_official_it) and of social media/digital activities in general
• Responsibility for product launches and revisions in the respective export markets, creation of label mutations (preparation, translation of texts, coordination with customers and the legal, graphics, marketing, export and purchasing departments) and monitoring of the entire process
• Preparation of various print materials for the B2C and B2B areas and sales documents for customers
• Close collaboration with our distributors in the respective export markets, and our internal colleagues from the sales, graphic, purchasing and supply chain departments
• Ongoing competitor and customer analyses, diverse research activities (online & offline) and proactive identification of growth potential
• Processing and preparation of general inquiries
• Administrative activities and support for the CMO

What excites us:

• A passion for our brand and products - combined with a degree in business administration/ economics (or equivalent) with a focus on marketing (university, university of applied sciences, etc.)
• First professional experience in brand management (ideally in the FMCG sector, but not a must)
• Strong understanding of consumer behaviour, analytical skills and a hands-on mentality
• Initiative, strong communication skills and an eye for detail
• Team player & organizational talent with a structured, independent way of working
• Strong project management skills and experience in leading projects successfully (stakeholder management, meeting deadlines, etc.)
• Very good language (and presentation) skills in German and English (German mother tongue preferred), good Italian and/ or French language skills are a plus, but not a must)
• Proficiency in MS Office

We offer:

• Being part of a fast-growing, successful business environment
• Depending on experience and qualifications, a salary significantly above the collective agreement
• Dynamic working environment with flat hierarchies and collegial and professional environment
• Flexible working hours and home office option
• Diverse opportunities for professional development
• Contribution to daily commute costs to Stans

We are looking forward to receiving your application via smart bewerben

Tel: +43 (0) 5242 6951-29 personal@darbo.at www.darbo.at

Darbo is a fast-growing family-run food company, established in 1879. We process the finest fruits into high- quality jams, fruit spreads and fruit syrups, and fill selected honeys at four locations in Tyrol, from where we deliver our products into more than 50 countries worldwide.

We at the House of Darbo are daily committed to refine the best fruits and ingredients from nature's gardens into finest products in order to provide our customers unique moments of delight through ultimate indulgence in their daily lives.

Explore the world of Darbo:

www.darbo.at

darbo_official

 A.  Darbo AG